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Involvement of ingredients suppliers in new products development in the soft drinks industry
new products development ingredients suppliers soft drinks industry supplier involvement in product
2009/12/1
The ability to introduce new products on the market is considered an important factor of competitiveness.
The increasing importance of this ability derives from the need for new products to be offere...
Supplier involvement in Product Development: a comparative study of Brazilian automotive chains
Product Development (PD) supply chains automotive industry
2009/12/1
This paper identifies and compares the PD activities of ten auto suppliers in the context of engine-producing supply chains set up in Brazil. The demand for technological change starts at the engine m...