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The Adoption of Persuasive Internet Communication in Advertising and Public Relations Curricula
Persuasive Internet Communication Advertising Public Relations Curricula
2009/12/2
The purpose of this study was to investigate the diffusion of Internet communication into the curricula of advertising and public relations programs. While the establishment of any new medium is a pro...
The Department of Advertising, Public Relations, and Retailing at Michigan State University
The Department of Advertising Public Relations and Retailing at Michigan State University Advertising 广告业 Retailing 零售业
2007/12/20
The Department is an internationally-recognized leader in preparing both undergraduate and graduate students for careers in these three fields. Our programs provide a unique blend of communication and...